Started by the owner of Z.One Concept USA, a [DUV]DESIGN client, XZellent Professional Hair Products needed a logo. The requirements were that it had to be distinct, appropriate, practical, graphic and simple in style.

Five characteristics define a good logo: simple, memorable, timeless, versatile and appropriate. We ensure our logos reproduce effectively at small sizes, which reinforces the importance of keeping it simple. Our advice to our clients, when it comes to logo design, is stay away from fancy effects and drop shadows.

Project Timeline: 3 weeks

[ Logo Design ] [ Print Version ]

[ Logo Design ] [ Rough Sketches ]